New from Country Range is a line of cake, bread and pastry mixes, to meet the demand for healthier baking products. Every mix in the nine-strong range is free from hydrogenated fats, artificial colours and preservatives.The mixes include: sponge (also available in a reduced-fat version); chocolate sponge; ginger sponge; crumble; scone; white bread and roll; all-purpose pastry; and vegetable suet.
The Customer Collective had a chance to sit down with Mahan Khalsa, one of the most respected names in the field of complex sales and author of Let’s Get Real or Let’s Not Play.In the interview, Mahan discusses the many warring factors involved in complex sales. Here’s a look at two:Dysfunctional SellingMahan says that dysfunctional are those “actions and behaviors that ultimately serve neither seller nor buyer.” Some of these behaviors may simply be human, and most salespeople know that building trust is essential to both creating and capturing value, they still exist—and are highly damaging to the sales process.“Most professional sellers have good intent. They know manipulation and deceit hurt rather than build long-term sales success. They know that. So they eliminate a lot of what would otherwise be dysfunctional—no surprise there … Even when great intent is present, there is a lot of room for improvement in eliminating dysfunctional behaviors.”The Missing Link of SalesMahan also discusses what he believes to be the “missing link” of sales. He says it’s…“… the ability to successfully blend excellent inquiry with excellent advocacy – to do a superb job of matching our story to the client’s story.”He also says that 80% of all salespeople fail to get better, year after year—a call to action for people development!AddThis Sharing ButtonsShare to FacebookFacebookShare to TwitterTwitterShare to PrintPrintShare to EmailEmailShare to MoreAddThis